Of indian origin

Of Indian Origin is a collective of artisan-based cottage industries, providing a platform that promotes hand-crafted products made in India to a global audience. We currently work with over 100 artisans and as many craft traditions. Our online store showcases a mindfully curated or co-created product line that articulates cultural identity.

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social Enterprise

Social enterprises are businesses which not only have a commercially sustainable business model but also aim to create social impact.

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Empowering

Empowering artisan communities, socially and economically

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Preserving

Preserving, reviving and transforming craft traditions

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Intuitive

Building intuitive technology enabled sustainable supply-chain channels for the artisans

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Inclusive

Working with organisations who engage people with disabilities. Working with underprivileged women, securing a source of livelihood for them

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Sustainable

Promoting organic, and eco-friendly products, and encouraging sustainable fashion

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Collaborative

Promoting other women entrepreneurs working in the same space

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Mapping

Decreasing carbon footprint and increasing geographic indicators for India

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Ethical

Ethical sourcing and paying the artisans a fair price

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Accessible

Product training and design interventions, photography, graphic designing, and cataloguing services for our artisan partners

OUR Fearless Warriors

Natasha Acharya

Founding Partner

15 years in ITES & Media,
10 years in the craft sector, brining on board skills of working with grassroots artisans, design, research, content writing, photography,
Managing profit centers, start-ups and teams of upto 300.

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Kaushik Mandal

Head Merchandiser

20 years of experience in craft sector, member of Crafts Council of India, experience as a merchandiser with Novica, Discovered, and UNESCO (Bangla Natak)